Can I Quickly Increase My Website Traffic?

by | Jun 18, 2018 | Building an online business | 6 comments

The answer to your question is yes – the real question is, is it wise to make the investment?

Eighty years ago, small businesses that wanted to increase traffic to their stores had a few options. They could create new signage, they could advertise in the newspaper or on the radio, or they could be in the right place where people were already walking by who wanted the goods that they were selling.

If they wanted to quickly increase traffic to their business, it meant using those same methods, but investing more resources (more money or more time or both) into promoting themselves. If it was a store, they could promote a sale on merchandise or services in hopes of increasing return customers. Chances are, they would sell their sale items at a loss and very few deal-seekers would return. They may have seen different results if they were a business with strong brand recognition.

Can I quickly Increase My Website Traffic?Fast forward to today, and while things are a lot more complicated, they are still the same. There are still people who want to spend money, but not in physical locations. Today, they are spending money online. So, how do you wisely increase your website traffic?

Below are some tips and tricks to do just that. For each of these tricks, you can dump resources to see a quick increase in traffic to your site, but I want to advise that you build slowly. Slow and steady really does win the race over the long run. It will help you develop a business that will be sustained over the long-haul.

Spending thousands on promotion (especially when you don’t have it), may gain you a lot of visitors in a short-period of time, but what you want are loyal customers who return again, and again, and again and who also encourage their friends to do the same. Steady increases will be sustainable and remain steady over time.

Tips to Increase Your Website Traffic

  • Have a great product to sell.

If your product is out-of-date or useless, then it isn’t going to sell well, even if it is at the top of everyone’s search bar. A bad product is not going to draw people to your site. Find your niche, listen to your customers and the community you’ve developed. How can you help them and meet their needs?

When you take into account the people you want to help, you’ll become recognized within your niche!

  • Regularly create new content.

Think about signs you drive that catch your eye? Why do they catch your eye? They are clever! You notice them because they’re different, applicable, and occasionally funny. And what about that business that changes its messages regularly? Aren’t you excited to see what’s new?

Algorithms used by Google, Bing, Yahoo, and others tend to center around new content. Make sure to take time weekly to update yours, even if it is to write a review, give a new product description, or change the color scheme of the page.

  • Use action words. Increase website traffic

What are action words? Let me refresh you. Don’t just say, “Brian goes to the store,” but instead say, “Brian runs to the store,” or “Brian takes a hop, skip, and a jump to the store.” Action keeps people engaged and catches their interest.

  • Advertise on Search Engines.

This is an option where you can invest money – if it makes sense. Depending on how you advertise (Google AdSense, Facebook Advertising, Twitter Advertising, Ads on YouTube, or Solo Ads), you can pay minimal amounts of money, target your ads, and see solid results.

  • Use social media to your advantage.

Make sure you are promoting your website/business across social media. And on those social media channels, don’t forget to link to your site, not just once, but often!

I wish you the very best of luck as you grow your website traffic! Let me know what works and if you have other ideas, share them in the comments below.

6 Comments

  1. Saurav

    Hey! That’s a very well-written article! Undoubtedly, in today’s times, one needs to focus on increasing their site’s traffic so as to succeed. Creating new and better content is utmost important. The power of social media is also pretty impressive and has made it possible to promote one’s brand globally. This article would be of great help for anyone hoping to increase traffic.

    Reply
    • Jackie

      Thanks for stopping by and your comment.

      Jackie

      Reply
  2. Marta

    Hi Jackie!
    Thank you for sharing!
    I needed some ideas on how to increase traffic on my website, but I must admit that I’m still at the beginning, or at least my site is still “young”;)
    Do you think that publishing two articles per week can be enough to see some results or I risk to have this way a slow growth?

    Reply
    • Jackie

      Hello Marta

      I believe that consistency is the key to a successful website.  It is better to publish one post per week than to publish 5 in one week and not to publish anything for 4 weeks.

      Thanks for reading

      Jackie

      Reply
  3. Nate Glick

    Thank you for the tips! I know you mentioned that you need to continually add new content but is there a point where Google thinks that you have enough and you are able to move on to other websites? Say, once you get to 100 posts for example. I am not so much saying abandoning your site but simply not putting “all of your eggs into one basket” so to speak.

    Reply
    • Jackie

      Hi Nate,

      I don’t think there is a time when your site is ‘complete’ but you can start a new site whenever you wish.  I would always recomend waiting until you understand the process before proceeding with a second, third etc site.

      Jackie

      Reply

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