How To Sell Your Own Product

by | Sep 12, 2017 | How to.. | 2 comments

Affiliate marketing is an excellent method of earning a good income online and to learn the ropes of internet marketing.

If you are at that point in your journey you may be considering offering your visitors your own product.  This post will give you some ideas on how to sell your own product online.

If you have knowledge or experience in a particular field you have the ability to produce your own product which will help others gain from your knowledge and experience.

So, for example, if you have been in the hospitality trade for the last ten years helping couples to plan their perfect wedding you will have a huge amount of tips and advice to pass on.  You will have seen how disasters can happen and how to rectify to them.  You will, in effect, know the ‘tricks of the trade’.

One of the most popular ways of passing on this information is in an e-book and I’m going to be using this for my example.

There are 4 questions you need to ask yourself before starting to create your product.  These are

  1. Why are you writing this book?
  2. Who are you writing this book for?
  3. What is the subject of the book?
  4. How are you going to promote the book?

Let’s answer these question one by one.

 

Why are you writing this book?

(using an e-book on wedding planning as an example)

Having been in the business for so many years you are aware of the huge cost of holding a wedding and know that some of this cost is unnecessary.  You want to write a book which helps couples to create the wedding of their dreams within their budget.

Who Are You Writing This Book For?

It may be self explanatory in this case, obviously it is for couples getting married.

But…

Will you be writing this book for

1.  Couples where money is no object?

Or

2.  For those who want a cheap, quiet, no nonsense wedding?

Or

3.  For those who have always dreamed of a sumptuous wedding but the cost seems to be hindering them.

For this book, the target audience is number 3.

 

What Is The Subject Of This Book?

Don’t worry about the title just yet but think of the chapters you could write about, eg.

Wedding Invitation
Reception Venue
Rings
Honeymoon
Flowers
Entertainment
etc…

Then you can set about writing your book.

I can almost hear some of you groaning with worry.

“I can’t write a book.”

Firstly, I’m sure you can.  It is a scary thought but if you put your mind to it you could produce something wonderful.

If, however, this really is out of your comfort zone, how about getting someone to write it for you.  If you’ve never visited www.fiverr.com I suggest you give it a go.

You can get all sorts of jobs done for $5 and this includes writing e-books, cover design, pagination, creating formats for Kindle etc etc.

If you find someone you think could do the job, discuss your needs and maybe ask for them to write a sample before employing them. Then, you agree terms, let them know your content list and, hey presto, a book is written.

 

How Are You Going To Promote Your Product?

As you have a website already this is a great way to get your product in front of your visitors.

In the case of the e-book, Amazon’s Kindle is easy to use and all the work is done by Amazon.

The link below takes you to Kindle Direct Publishing and it walks you through the whole process.

https://kdp.amazon.com/

The even have tips and advice on how to market your ebook

https://kdp.amazon.com/help?topicId=A1LJROS8S7X0I5

 

Before you know it, you’ll have an ebook published and selling like hot cakes on the Kindle platform.  Your confidence will soar and another product will be in pipeline before you know it.

The example I used above was a project my son took on and it would be remiss of me not to put a link to his ebook.  So, if you are considering getting married and want the best you possible for the best possible cost have a look at this book:

It is sometimes the thought process behind creating your own product which is more obstructive than the knowledge of how to sell you own product.

Don’t get caught up in these negative thoughts.  If you have experience, talents, skills or knowledge then you can share these to other people who need help.

A few years ago I left my teaching career and started to learn about online marketing.  It took a bit of time and some feelings of being completely overwhelmed but I’ve managed to produce my own website (this one!) and enjoy helping others to begin their journey into internet marketing.

I couldn’t have done any of this without Wealthy Affiliate who are my number one recommendation for learning everything there is to know about internet marketing.

To learn more about Wealthy Affiliate click this link for my review or if you prefer to see Wealthy Affiliate at first hand click the link below.  It is completely free to join.

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